Why This Masterclass Matters
Stop leaving enrolments on the table. Katrina McCarter - the brains behind Marketing to Mums, a globally recognised, research-backed strategy studio - is bringing her proven playbook to your door. She’s not some fluffy motivator: she’s a best‑selling author, award‑winning international speaker, and the founder of a consultancy that’s built a mum‑focused community from zero to 150,000 on minimal budget.
She’s delivered keynotes alongside big names like Audible, Facebook, Google, and even won the “You Take The Cake” award at the M2Moms conference in New York.
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When she speaks, people listen - for good reason.
What You’ll Walk Away With
An intensive, practical masterclass built for your world:
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Seven no‑budget marketing strategies, proven to attract families and boost class fill rates.
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Tools that are immediately actionable, tailored specifically for clubs and activity‑based businesses, and laser‑focused on conversion.
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Timing that’s tactical - late October delivery gives you runway to deploy ahead of the Back‑to‑School and New Year enrolment rush.
Event Details
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Tuesday 28 October 2025
Full Day Event (times TBC)
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Amora Hotel Riverwalk Melbourne
649 Bridge Road, Richmond
​ Includes morning tea and lunch​
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Special Bonus:
Arrive a day early and join your peers for:
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Club Tour - an exclusive behind the scenes visit to Flips Gymnastics
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Networking Dinner (Monday 27 October) - build connections, swap ideas, and set the tone for the masterclass.
Investment
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1st attendee: $385
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2nd attendee: $295
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3rd+ attendees: $195 each
Early-bird perks:
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First 20 bookings score a free copy of Katrina’s book (courtesy of GCA).
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Book by 12 September, and you’ll go in the draw for a 90‑minute strategy session with Katrina (useable through 31 December 2025)
Expect Hard-Hitting, Real-World Value
Katrina doesn’t wing it. Her methods are rooted in data, not marketing buzzwords.
She highlights unavoidable errors businesses make, like targeting too broadly or falling into stereotypical messaging - especially when communicating with mums. Instead, she zeroes in on authenticity, trust, and relatable testimonials that drive action.​
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Cut through the noise with tactics that work - now.
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Meet Katrina McCarter in person, a bona fide expert in the mum market.
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Strategically planned so your campaigns hit when parents are deciding - and enrolling.
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Real rewards if you book early (free book, shot at VIP session).